Wicked Angel

When his father's approval seemed to prove both invisible and impossible, he sought out more rewarding causes. That's where Lily came in. They shared the same ideals, and genuinely cared about the more important aspects of their jobs, such as public relations and customer safety. The only challenge he would face was getting the board to recognize his insights.

It was finally time to make his move, and he stepped into the boardroom boldly. This was his one chance to finally do something admirable. No more reaping unearned benefits from his father's fortune. He believed in this, and with Lily's help, he would do his best to convince them that he was not only right, but not the naive little boy they perceived him to be. Jon would be most formidable, but he had prepared himself for any backlash. If his presentation couldn't show them the inevitable error of their ways, time would surely be his ally.

Fourteen executives, all of which included Andrew Sato, his father, and his brother, sat patiently in the circular room, awaiting him. Jace had not expected to see Siu's father at the meeting, but he shook the man's hand out of respect. No doubt there was some transaction, or other business going on between Mr. Sato and his father, which for the moment he knew nothing about.

Lily tinkered with the projection equipment, while Jace strode forward. She was expected to stay back there during the meeting. This hadn't been his policy of course. She was perceived as low standing, and consequently remained in the backdrop; nearly invisible and seemingly uncredited. Jace wanted to do something about this, yet where to start was another problem. He would tackle this one another time. There was no need to incur any further wrath upon himself, were they to turn down his ideas.

The gentlemen awaited as he made his way to the front of the room, and watched him closely. His audience entirely consisted of men in their mid to late fifties. His newly appointed brother was the youngest of them all. Jace motioned for Lily to turn on the projector, and was finally ready to begin.

"Good morning gentlemen." he greeted them. "I apologize for this untimely meeting. I understand that our last conference had taken place only a short while ago, and you are all eager to enjoy the holidays. Yet, something has come to my attention, and I would like to discuss it with all of you. As you well know, our products have been top of the line for the last ten years, and we continue to succeed as one of the top ten manufacturers in our field."

The gentlemen, including his father nodded and did not interrupt. However, Jon slightly shifted in his seat, and showed a bit of impatience with his brother. Jace ignored him and continued.

"While we are indeed succeeding, there are a few issues that concern me. Namely, our popular brand of feminine hygiene products. Our reports show that a fair amount of complaints have been sent in to our customer service agents, regarding allergies and other discomforts; specifically relating to our sanitary pads and tampons."

Jace paused, awaiting some kind of interruption; a cough, or maybe a look of disapproval. This was a group of men, who most likely could not, or did not want to relate to feminine issues. Surprisingly he held their attention, and this urged him to go on.

"I assure you that this isn't coming from only a few cases. I estimated that one fifteenth of our consumers are being plagued by these problems, and most of them probably believe that they are merely freak cases, if you'll excuse the term. The numbers might seem irrelevant, but I believe that we can do better. After some extensive research I came upon the cause for all this. A survey indicates that most women believed that our Femme line is produced from 100% cotton. Little do they know of the many fillers, bleaches, additives and chemicals used in production. Moreover, we stand behind the safety of our products, when in actuality, the skin and tissue absorbs all of the additives and synthetics in our line. I feel that it is our first priority to ensure the safety of those we serve."

He paused again, and gave his audience some time to whisper among themselves. No doubt they were already aware of these complaints, but it was yet to be seen whether their first priority was their wallets, or the safety of their consumers.

Walter Avery was the first to speak.

"I don't discount your research, yet these days everything comes with a risk. Don't you agree? We certainly don't force our consumers to buy our brand."

"That is true, but don't you think that there's too much of a risk here?" Jace countered. "I don't think ignorance is the best solution. Ms. Chambers and I would like to explain the details of our research, and answer any questions you may have after the presentation."

Jace went on to illustrate, with the help of the digital graphs and factual medical studies, the different issues associated with their product line, as well as the improvements he sought to make. TSS or Toxic Shock Syndrome was more than a big deal. The infection which resulted from the bacterium Staphylococcus aureus, typically manifests in otherwise healthy individuals with high fever, accompanied by low blood pressure, malaise and confusion. The symptoms usually rapidly progress into stupor, comas, and multiple organ failure.

The characteristic rash, often seen early in the course of illness, typically resembles a sunburn, and can involve any region of the body, including the lips, mouth, eyes, palms and soles. The disease, although survivable, had caused numerous cases of deaths, and one of the main culprits, was indeed overuse of high absorbency tampons, and the toxins contained therein.

Jace's solution was to introduce a more organic fiber, made of 100% cotton to reduce the health hazard. Not only would they be saving their consumers from pain and injury, but also supporting organic farmers in their endeavors. The new line, which he did not yet have a name for, would be well received by the masses in his line of thinking, giving them an advantage over the competition.

Jace saw this as a win-win situation for both their company, and their consumers. While he took his time to clarify his goals, and make sure that every detail was known, he also observed the panel. There was minimal stirring, however nothing to make him suspicious of rejection. Since some companies had gone green and were more concerned with the idea of environmentalism, there was no reason why they couldn't be a part of that movement.

With gratitude, and after graciously acknowledging Lily's hard work, Jace wrapped up the presentation and asked if there were any questions. This was Jon's moment to finally speak, and so, he did.

"I think this idea is redundant, and that father is right." Jon said. "We don't force our customers to buy our brand, and we're certainly not the only ones supplying products which may, or may not cause side effects. This almost sounds like speculation. I say we stick to what has worked in the past."

"Just because it has worked in the past, that doesn't mean that it will continue to. You're underestimating the power of those who find fault in our products." Jace retorted.

Jon sighed, and went on, "Women love the Femme line because of the versatility and convenience we provide them. They're not concerned with the materials. As long as the majority finds it popular and convenient, they will continue to buy without question. We do list the materials and ingredients in our products. Like every disclaimer, we have taken the steps to make sure that the consumers are aware of every detail. If they choose to ignore it, the fault doesn't lie with us."

"You make a point, but I think our newest idea is a more viable solution. Not everyone is going to read the fine print. We know marketing well Jon, and our job is to attract the customer. You must admit that pretty packaging and colors are what draws attention to the eye. Not the fine print."

"That's my son. Always the concerned humanitarian." Walter commented with a thin smile.

Jace ignored it. Although he might have otherwise taken the statement as a compliment, there had been sarcasm in his father's tone.

"So what is your solution?" Jon asked, feigning slight interest.

"As I said before, I suggest that we launch a campaign for 100% cotton products, which means absolutely no irritation. We can reinvent the line."

"Are you serious?" Jon asked impetuously. "Do you realize how much we would have to invest in this new campaign? Not only that, we would have to increase the prices of these products to make up for lost revenue? We already have a good thing going. What makes you think that people would want to pay more for organic products?"

His brother did have a point, but before Jace could answer, Lily interrupted.

"With all due respect sir, I might argue that the prices of these products are raised every year, especially the most popular brands." she said, as she joined Jace in the front of the room. "As a marketing strategy we've played upon different aspects which may appeal to women; for example color, sizes, compactness, etcetera. While these strategies have worked, we need to be concerned with the ethics of the products we back. It may be difficult to relate to women's health, given that the board consists only of men, but I think this is an important issue."

Jon smirked as she finished, and Jace detested him for it. No doubt he would play upon her argument, and try to embarrass her; one who rarely spoke at these conferences, but was making equal sense to his own points.

"Our gender does not imply that we can't relate." Jon responded in a reprimanding tone. "I'm sure that every one of us is attached to a significant female, whether it be our mothers, sisters, wives, and so on. They use our brands without any complaints, and occasion praise us for our part in providing these luxury items."

"I wouldn't call sanitary products a luxury." Lily argued. "They are as necessary as diapers, and other hygienic products for infants. Not every woman can afford the prices and still, when they do purchase our products, they're not 100% safe."

"Really? And this is the important factor that we're too incompetent to realize?" Jon asked.

"I didn't mean to imply incompetency, sir. I am reminded of the high fructose corn-syrup studies. We do not produce foods and beverages, but for many years consumers were fooled into believing that these products were safe for consumption. Public awareness led to changes, and now I'm sure that if any of you go to a supermarket, you will see that food and beverage products now contain both the nutritional information, as well as 'No High Fructose Corn Syrup' labeled on the packages. This is the evolution we should be worried about. People are smart, and will bring light to things not done with integrity."

"Integrity?" Jon asked mockingly. "You question my father's integrity?"

"N-no sir." she stammered, probably realizing her grave mistake in using those words. "I didn't mean it in such a way. I was simply..."

"You were simply making light of my father's accomplishments, as well as those of his colleagues." Jon pressed.

"Jonathan that was not our agenda." Jace finally cut in, doing his best to hold back his contempt for his brother. "We both agree that something needs to be done about this. We have a duty to our consumers, and one day we might be facing scrutiny ourselves."

His thumb clicked on the manual remote, and immediately a list of the additives used in their products appeared once more on the presentation screen.

"Take a look at these one more time. It's plain to see that you're overlooking what could be a huge issue in the future." Jace continued. "Women are becoming sick!"

Jonathan snorted impatiently, "There's no need for a pessimistic outlook. We have thrived for years, and we will continue to do so. As I said, it's in our best interest to go with what has worked in the past, and what continues to work now."

Walter Avery finally spoke up, before Jace got another chance to retort.

"I agree with Jonathan." he said. "Our methods, although questionable by you, have brought in more revenue than we ever imagined possible. I acknowledge your concern, but I think that this matter is being blown out of proportion. What concerns a few will probably dissipate, and not affect our business too much. You've always been the type to look deeply into things, but I don't think you should worry yourself on this one. We will resume everything as planned, and not worry about any new campaigns until next season's launch."

The executives, all possibly torn on the issue, looked to Walter for guidance, who left Jace looking like a fool.

He was still inclined to argue, but knew better. With Jon's urging, his father had shut his ideas down in one fell swoop. As the founder and president, he had the final word, and his word would be adhered to. The seated men stirred and whispered, but no singular body spoke up. If they had any doubts about his father's final say, the time to voice their opinions had already passed. Jon got up from his seat, and switched the lights back on, heralding the dismissal of the meeting.

In a way Jace had expected this sort of treatment, but on this occasion, the most damage had been done to Lily. Her professionalism had been questioned by Jon, and she was made to look inept in spite of him. This hurt him the most. Lily was his friend, and as a woman, she had personal experience in these matters. Why should her word be discounted by his arrogant sibling? It was even more evident that this patriarchal board felt that they knew what was best for women, and it sickened him.

Jace looked to her sympathetically, while she silently smiled at each of the executives who exited the room; still murmuring amongst themselves. Jon had been the first to leave, while his father remained seated until the room was emptied. Walter might have wanted to speak to him, but exasperated by Jon's betrayal, he motioned for Lily to pack things up.

"Jace, I know that you must take this personally, but you have to agree with your brother." Walter said almost sagely. "This affects only a tiny fraction of our consumers. Why spend our time uselessly on something that wouldn't be profitable in the end?"

Jace cocked his head to the side and frowned, "I wasn't thinking about our profits. None of us are destined to go broke in the future. We have more funds than we could ever hope to spend. Why not invest in a worthy cause?"

"You think we're being greedy son?" Walter asked, seemingly deep in thought.

Jace didn't answer. Although he recognized his father's arrogance, to announce it would probably cause more damage than he wanted to inflict. In that instant, he understood that he needn't bring up anymore of his ideas.

"The meeting is over. Jon saw to it that things didn't go well, as usual." he replied calmly.

His father's eyes remained on him as he gathered his things, and walked back to his assistant. Jace never once looked his way. He was through begging for his father's consideration, and was past the mark of seeing any loving father who would support, or even entertain his rogue ideas.

Lily's round face rested upon her upturned palms, and her eyes studied Jace as he motioned for their waiter. With his peripheral vision, he was aware that she had been watching him closely, and it was plain to see that she was concerned about him. While he ordered for them in French, and pretended to be amicable, his mind had been occupied by the events of their earlier meeting.

Never had there been such a display of disrespect at their previous meetings, and this troubled him. Jon's disruption had been bolder this time around, and Jace couldn't figure him out. Why did he even care about this presentation when he never had a serious opinion about any of the projects that came before? It was safe to assume that he would never know what was truly on his brother's mind. They were no longer close, and almost strangers to one another.

As an apology, he had taken Lily out to one of the finer restaurants tonight; Chateau Rueben. Instead of her offer of opting out for something more simplistic and less formal, he felt that he needed to make up for the earlier humiliation. He never mentioned where he would be taking her, and drove to a favorite French restaurant where he would dine with Siu on occasion. The building was nearly vacant, due to the weather. The snow had piled on almost six inches, and the flurries still came down as they entered.

But he didn't mind the unfavorable weather. He appreciated the privacy they would be granted tonight. None of the company men who frequented the place would be here tonight. Amidst the fine crystal and modern decor, he could discuss any and everything with Lily, without worrying about running into anyone; especially his father.

He could tell that she was impressed by his choice, because she was quite speechless as they entered the foyer. This was a five star luncheonette which only catered to those of a more refined palette, or in other words, anyone who could afford the pricey meals. No doubt Lily had heard of the place, but never dreamt of ever dining here with anyone.

He ordered a bottle of Krug Rose as an aperitif, and although she didn't voice her concern, he read the uncertainty in her eyes. She was uncomfortable with being at the restaurant with him, and also for having him spend money on her. He on the other hand, felt that she deserved more than this for her everlasting patience; especially for what she had to deal with in the five years he'd known her. Her earliest run-in with Jon, although the most confrontational, had been one of many.

So, he chose to give her a rare treat. He did this very often for Siu, but he was beginning to think that he needed to hold off on that special treatment; at least until he knew what was going on with her. He could relax for now in his friend's presence, without having to worry about arguments, or suspicion.

Jace insisted that he order for the two of them. Left in her hands, she might have ordered more modestly, and less than her worth. As an appetizer he ordered Chicken Liver and Foie Gras Mousse, and for the main course, Grilled Lamb with Salade Nicoise. On their many dinners out, she expressed her taste for lamb, and he thought that she would love the dishes, having already tried them for himself. He would have had similar courses, but the events of the day had ruined his appetite. He ordered a lighter meal; a simple dish of mixed field greens in a vinaigrette sauce.

When the appetizers arrived, they both ate without as much as a word about the meeting. He had apologized for his brother's insult, however he felt that his words hadn't been enough.

"Would you please lighten up?" Lily said finally, kicking his foot lightly beneath their table.

"It's just...how can you smile in their faces like that?" he asked, finally displaying his agitation. "After the way Jon spoke to you, I fought the urge to grab him by the collar, and punch his lights out!"

She sighed, "Why?"

"The way he spoke to you; I hate him for it."

"Jace!" she scolded. "This is your brother we're talking about."

"And? He's a disrespectful asshole. I know you're aware that they look down on you."

"And what's new?" she shrugged.

"Doesn't it bother you?"

"I wouldn't say that it doesn't bother me. Sometimes I have to deal with these kinds of things. Professionally, and in my private life."

"What do you mean?" he asked in a puzzled tone.

"I guess being Jace Avery, son of the millionaire mogul makes you a little oblivious to real life." she teased, with a tiny smile.

Jace sighed, "Are you trying to make me feel worse? I try to understand."